DO NOT SELL OR SHARE MY PERSONAL INFORMATION

A California Consumer’s Right Under the CCPA/CPRA 

Effective Date: 09.2023, last updated 06.2025

This “Do Not Sell or Share My Personal Information” policy provides California residents with information about their rights under the California Consumer Privacy Act of 2018 (“CCPA”), as amended by the California Privacy Rights Act of 2020 (“CPRA”).

Important Distinction: Protected Health Information (PHI) vs. Other Personal Information

As a dental office,  OC Perfect Smile collects and maintains Protected Health Information (PHI), which is governed by the Health Insurance Portability and Accountability Act (HIPAA) and the California Confidentiality of Medical Information Act (CMIA). PHI, to the extent it is subject to HIPAA and CMIA, is generally exempt from the “sale” and “sharing” definitions and related opt-out rights under the CCPA/CPRA. We do not “sell” or “share” your PHI. Our practices regarding your PHI are detailed in our Notice of Privacy Practices.

This “Do Not Sell or Share My Personal Information” policy primarily addresses personal information that is not PHI, or is otherwise subject to the CCPA/CPRA, particularly concerning your interactions with our website, digital advertisements, and online platforms managed by Oc Perfect Smile.

Your Right to Opt-Out

The CCPA/CPRA grants California consumers the right to opt-out of the “sale” or “sharing” of their personal information.

  • “Sale” is broadly defined under the CCPA/CPRA to include disclosing personal information for monetary or other valuable consideration.
  • “Sharing” (introduced by CPRA) refers to disclosing personal information for cross-context behavioral advertising, whether or not for monetary or other valuable consideration.

To the extent that OC Perfect Smile engages in activities that constitute a “sale” or “sharing” of personal information (as defined by the CCPA/CPRA and where such activities are not exempt under HIPAA), you have the right to opt-out of such “sale” or “sharing” of your non-PHI personal information.

How to Exercise Your Right to Opt-Out

If you are a California resident and wish to exercise your right to opt-out of the “sale” or “sharing” of your personal information (excluding PHI as outlined above), please use one of the following methods:

  1. Click the “Do Not Sell/Share My Information” Link: Look for a clearly visible link on the bottom of the webpage where your information is being collected (often in the website footer). Clicking this link will typically take you to a preferences page or form where you can submit your opt-out request.
  2. Contact OC Perfect Smile: You can submit your request by:
    • Calling By Phone: 949-837-7112
    • Sending an Email: Ocperfectsmile@gmail.com

Verification Process

To protect your privacy and security, we will need to verify your identity before processing your opt-out request. This may involve asking for certain pieces of information to match against our existing records. This information will only be used for verification purposes.

No Discrimination

We will not discriminate against you for exercising your CCPA/CPRA privacy rights. This means we will not deny you goods or services, charge you different prices or rates, or provide a different level or quality of goods or services because you exercised your opt-out right.

More Information

For a more comprehensive understanding of our data collection, use, and sharing practices, and your full privacy rights as a California resident, please refer to our California Consumer Privacy Policy and our Notice of Privacy Practices.

Contact Information

If you have any questions or require further assistance regarding this “Do Not Sell or Share My Personal Information” policy, please contact us using the details below:

Privacy Contact: OC Perfect Smile Attn: Privacy Officer 24953 Paseo De Valencia, #3c, Laguna Hills, CA  92653. (949) 837-7112, OCPerfectSmile@gmail.com

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